In the last blog, we talked about the significance of web hosting for your business. Now that you have an idea of how necessary it is, the next step is to opt for the right eCommerce web hosting solution. Before choosing any services, you must know that the speed and performance of web hosting can make or break your online website. Yes, that’s true! Did you know? The eCommerce websites lose about USD 2.5 million each year owing to low website performance in terms of loading speed. That’s indeed alarming!
In this blog, you will explore the role of speed in eCommerce hosting. Let’s dive in!
Web Hosting Speed
In simple terms, the web hosting speed refers to the bandwidth of the web hosting solution. It shows the volume of data that can be downloaded or transferred from a website. The higher the bandwidth, the more will be the speed of your website running on the hosting server.
Web Hosting Performance
The web hosting performance is all about the ability of the hosted platform to handle incoming requests with speed. Moreover, it also indicates its reliability in terms of the uptime. When choosing an affordable web hosting solution, make sure not to compromise on its performance. With a reliable platform, your potential customers can easily access your online store whenever they want and view the desired content faster.
Why Web Hosting Performance and Speed Matters for your eCommerce Website?
- Higher Conversions
In the fast-paced world, waiting has become a thing of the past. A delay of just one second in loading time can lower your conversion rate by about 7%. Well, it may come as a surprise but you cannot overlook the fact. Want to boost your conversion rate and achieve greater sales? If so, opting for web hosting with guaranteed speed and performance is a must. When your online store loads faster, attracting customers and growing your conversion rate becomes simple and easy.
- Greater Engagement
Did you know that people are likely to abandon your eCommerce site if it takes more than 3 seconds to load? Yes, you read it right! That is why web hosting speed and performance matter. Only when you have a fast-loading and high-performing online store, more customers will engage with your brand and boost your revenues successfully.
- Higher Search Engine Rankings
Besides improving conversions and engagement levels, the right choice of web hosting can also have a significant impact on your search engine ranking. Google aims to deliver value and enhance the overall experience of the users. That is why it ranks the eCommerce sites that can load faster and have a high uptime. With quick-loading web pages, your brand can obtain a top position on the search engine result page.
There is no denying the fact that the speed and performance of web hosting are crucial for your eCommerce success. Are you in search of affordable web hosting packages? If yes, Kapa Technologies is the perfect go-to platform. Select the best web hosting for your eCommerce business and stay ahead of the competition.